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Joie

Make Memorial Day Memorable

Make Memorial Day Memorable

A Memorial Day bash is the perfect opportunity to debut your newest LWD - the summer cousin to the LBD - as it's the unofficial start of the summer BBQ season.  Don't limit yourself to plain, white cotton, go bold with print, pattern, texture and silhouette.  It's a timeless trend that appears every year and can be worked into any wardrobe.  Feeling preppy? Try a cotton shirt dress that can be belted or worn loose.  Digging the boho vibe? A printed maxi with delicate details should work perfectly for you. Want to keep it casual? A striped tank dress will do the job just fine.   

From L to R; Current/Elliott eyelet t-shirt dress, T by Alexander Wang striped linen tank dress, Current/Elliott "The Sleeveless Jane" dress & Joie "Brisbane" maxi dress

Have fun choosing your LWD, as it will likely become your new summer staple.  The best part about this piece? It pairs perfectly with your well loved denim jacket and favorite summer sandals. 

Wishing you a festive Memorial Day full of fashion, food and fun!
Mercantile

Memorial Day BBQ

Memorial Day BBQ

With Memorial Day, comes the unofficial start of summer. It's likely one of the first big BBQ's of the season for you, and with that a chance to break out some new Summer clothes.

Whether you're hosting the fête or simply a guest there for the beer (or bubs) and burgers, we've put together some looks inspired by our favorite summer trends.

Joie Marne Dress, Vince Ikat Maxi Dress, Current/Elliot Bay Dress,
Vince Sleeveless Soft Twill Jumpsuit, Joie Sevigny Dress

Top Row from L to R: Vince Linen Sleeveless Top, James Perse Linen Cotton Tomboy Tank, Joie Axcel Blouse,
California Tailor Tee Shirt, Sundry "Take a Trip" Muscle Tee
Bottom Row from L to R: Frame Denim Le Skinny de Jeanne Short, Theory Tylary Skirt, AG Jeans Tristan Short, Frame Le Garçon Jean, Joie Eleta Skirt

Don't forget to accessorize, a hat and gladiator sandals will finish off any of these looks perfectly.  Fingers crossed for a sunny Memorial Day!

XO
Mercantile

NY Fashion Week Faves

NY Fashion Week Faves

New York Fashion Week has come and gone and suddenly we've found ourselves jonesing for Fall fashions all over again.  While Victoria and Haley and the rest of the team are in New York making their picks for the store, we're tiding ourselves over with the runway images.  

It looks like most designers are feeling nostalgic for the 70's - whether its boho, mod, disco or preppy - it's the vibe for Fall 2015.  There's also a hint of the 90's mixed in, as seen in the grunge era layers and techy fabrics.  

DVF:

Diane is going back to her Studio 54 days with this latest collection and staying true to her roots there's more than one take on the wrap dress. 

Nicole Miller: 

We have a longstanding love affair with Nicole Miller and her dresses at Mercantile.  When in doubt, a Nicole Miller dress will make you feel sexy, sophisticated and party ready.  

Joie:

Sophisticated-boho is the vibe happening at Joie this season.  Lots of suede, chiffon and layered knits for a modern take on California haute-hippy.

RED Valentino:

There's a fun combination of 60's mod, 70's disco and 90's grunge happening this season at RED Valentino.  

Rag & Bone:

It's all 90's all the time at Rag & Bone.  A startling combo of baby doll slip dresses, athletic fabrics and suiting makes this collection the most unexpected of the group.

Frame Denim:

The concise collection has a touch of 70's school girl yet it feels totally new and fresh with denim silhouettes we've never really seen before.  They've also expanded the collection to include non denim items and we're especially excited about the use of suede.

It's inspiring to see what the designers envision for the upcoming seasons, thinking ahead helps us fight of the February gloom.  As for what we get in the store come august, you'll just have to wait and see! 

XO
Mercantile

Packing List: Beach Getaway

Packing List: Beach Getaway

With Spring feeling so far away - six more weeks to be exact - it's time to start planning your next weekend trip outta here.  What better way to beat those winter blues than planning a relaxing beach getaway somewhere warm and sunny...Sayulita anyone?

Our buyers Haley and Annie have put together their 8 packing essentials. The best part is they'll all fit into your Will Leather Goods backpack.   

For a warm weather trip we suggest packing a versatile tank that can be dressed up or down, a graphic t-shirt, your tried and true jean shorts, breezy pants that can be worn day or evening, a versatile t-shirt dress, a lightweight jacket for early morning walks and a scarf for chilly evenings.

CLOCKWISE FROM TOP LEFT: JOIE ALICIA TANK,
SOL ANGELES L'AMOUR SCOOP NECK TEE, VINCE MASON SHORT,
THEORY KORITE STRIPE PANT, WILL LEATHER GOODS DOME BACKPACK, 
RICHIAMI MODAL AND CASHMERE SCARF,
RAG & BONE/JEAN BAJA BEACH HOODIE, THEORY CHERRY T-SHIRT DRESS

The key to an efficient and effective packing list is to make sure every item can be worn multiple ways and it's important to stick with your wardrobe essentials.  By planning ahead you can make sure you have an outfit for every occasion, day or night. We've broken down a few combinations below to inspire you.

TANK + STRIPED PANTS + SCARF = DINNER IN SAN PANCHO

GRAPHIC TEE + BAJA JACKET + JEAN SHORTS + BACKPACK
DAY TRIP TO PUERTA VALLARTA

T-SHIRT DRESS + SCARF = BEACHSIDE MARGARITAS AT DON PEDRO'S

GAPHIC TEE + STRIPED PANTS = MORNING COFFEE AT CHOCO BANANA

T-SHIRT DRESS, BAJA JACKET + BACKPACK = WALK INTO TOWN

The five outfits above are just the beginning.  When you're packing list is concise and well planned, the outfit possibilities are endless and the stress of what to wear is completely removed.  Be sure you add a flat leather sandal that can be worn any time of day and your well loved canvas sneakers to the mix you'll be completely set.

Don't forget to send us a postcard!

XO
Mercantile